“IT Doesn’t Matter” is a famous HBR article by Nick Carr, originally published in 2003. I wonder what companies that followed this advice think of it today. (If they still exist, of course.) hbr.org/2003/05/it-doesnt-ma…

Feb 19, 2018 · 7:54 AM UTC

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Replying to @stilkov
it was one of the things that led Reed Hastings to push for an early move to cloud. Worked out ok for Netflix...
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I would have argued that that was actually the opposite move, and he decided *only* IT matters
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Replying to @stilkov
They still exist! And they are trying to force their service providers to introduce DevOps in the outsourced on-promise data centers to improve the ITIL based collaboration between the IT coordinators on one side and the project managers on the other side...
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Replying to @stilkov
He acknowledges that IT _can_ be a competitive advantage, but it it tends to become infrastructure (=commodity) very fast. The hard part is picking the fields where commodity will do and where you can excel by leading. We’ve seen enough projects failing by trying to be Google.
Replying to @stilkov
Dunno. That framing feels a bit reductive? Given that the main flaw in Carr's work I'd 'overly reductive', that might not be the ideal response. Carr's work spurred the shift to the cloud, and many companies that did that early profited - however inadvertently.
Replying to @stilkov
It's great advice! (if you're seeing IT as a cost factor, that is)