Outraged that FB runs AB tests? Should every advertiser ask for permission before manipulating buying behaviors?

@adrianco Surely you’re joking? That was something entirely different.

@stilkov how is it different? What you show people manipulates their behavior, and every marketing and advertising company tests responses

@adrianco Sure, maybe they’ve just taken marketing to its logical (unethical) conclusion. Just one more reason not to do business with them.

@stilkov @adrianco this was not about optimizing conv rates, but about manipulating mood. Imagine what could be done at a large scale ...

@rwinz @stilkov it's been happening at large scale for ever. Ads are designed to manipulate your mood.