Why Starbucks, BMW, Honda, Nike and Android are suffering from fragmentation: Starbucks is offering coffee is l... bit.ly/NVpRj7
3
17
8
@vogella customization and fragmentation are not the same thing.
1
@smeyen @vogella Customers love fragmentation. Developers hate it.
2
@malagant @smeyen @vogella I call bullshit. 99.9% of customers are happy with 2 or 3 choices if stuff "just works".
2
@stilkov Bullshit? 70 % marketshare for Android smartphones does not prove the desire for diversification? cc @malagant @smeyen
1
Replying to @vogella
@vogella No, not at all. No user chooses Android for that reason. I don't think any normal person consciously "chooses" Android anyway :-)

Jul 20, 2012 · 11:51 AM UTC

1
Replying to @stilkov
@stilkov Spend a few hours in an O2 shop like I did last week and see the real world. ;-)
1
@vogella I'd wager people choose, say, an HTC or a Samsung over an iPhone, but not Android over iOS. And mostly because of the cost.
1