Why Starbucks, BMW, Honda, Nike and Android are suffering from fragmentation: Starbucks is offering coffee is l... bit.ly/NVpRj7
3
17
8
@vogella customization and fragmentation are not the same thing.
1
@smeyen @vogella Customers love fragmentation. Developers hate it.
2
Replying to @malagant
@malagant @smeyen @vogella I call bullshit. 99.9% of customers are happy with 2 or 3 choices if stuff "just works".

Jul 20, 2012 · 11:17 AM UTC

2
Replying to @stilkov
@stilkov @malagant @vogella customers love customization. but customization driven by platform fragmentation doesn't fit the customers needs
1
@smeyen @stilkov @malagant The lack of diversification only occurs if there is only one superior choice. Always a question of time.
Replying to @stilkov
@stilkov Bullshit? 70 % marketshare for Android smartphones does not prove the desire for diversification? cc @malagant @smeyen
1
@vogella No, not at all. No user chooses Android for that reason. I don't think any normal person consciously "chooses" Android anyway :-)
1
more replies