Hmm... Just browsed to the mens section on @marksandspencer website. Ok... offer, 2 luxury shirts for £60 or 3 for £90. Where is the incentive to buy 3 then if you can do math. Maybe 3 for £85 may tempt blokes to triple up.
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A consumer does see the £45 per item and also see it as a premium profit margin price. Now on (so called) offer at £30 each, which can be seen as standard profit margin price and what they should be anyway. An offer on a premium short lived premium price is not an offer.
Jul 13, 2019 · 5:01 PM UTC


