Communication to younger demo important as infection rate higher - totally agree - But Ad Campaigns in Vic are conservative, lack emotion & I fear are becoming wallpaper rather than incite real behaviour change. Bachar Houli’s video plea was emotive and engaging. Great example.

Some epidemiologist suggest a R = 0 for 28days scenario may get us close enough to elimination. Would you agree? I mean we nearly had this beat & most think that we eased up far too soon.

Thank you for emphasising the urgency of the situation - some State governments appear too hesitant to implement effective restrictions in time to prevent exponential transmission growth.