“I have on many occasions. This has ranged from regular, subtle (or not-so-subtle) put-downs and having my voice ignored until a man has made the same point, all the way through to very much unwanted sexual advances from those in power and who have had influence over my career.”
Nothing about men though. Go back and read the article and don’t contribute to the sexism that’s very real in advertising and design. I fear you’ve completely overlooked the entire point of this to try and prove what? Sometimes women like pink? 🤬
Bad marketing is about stereotypes. Experiences and love will get you further than pushing pink because it’s going to a Mom or blue because it’s going to dad.
You can stereotype it like saying women like pink with their womanly things like lipstick and underwear but that doesn’t mean all women like pink. You’re stereotyping this and to stupid to understand that. Do you know anything about advertising and design?
No. I act like you read an article about women being taken advantage of and the only thing you call out is the color pink. It’s silly and sounds like the exact old school crap they are taking about.
Tone of voice is going to much more effective than slapping pink on every ad. Nice trying to say you can’t target a micro preference. I can easily go test pink vs green with the same message in a digital a/b test. I suggest you go do that. Lol
I completely understand stereotypes and use them to my advantage but that doesn’t say go use pink in every ad campaign target to women because history can say if you use pink it’ll work lol. That’s some surface level stereotyping that’ll get you no where.