After revealing its new identity bit-by-bit, Philips has now launched its full rebrand: bit.ly/HZYQiK
Nov 14, 2013 · 9:32 AM UTC
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@Design_Week I don't like it, they should've reinvented it completely. The logo still looks old and outdated to me.
@Design_Week Philips probably shouldn't have spent too much on the last 3 logo redesigns before this one!
“@Design_Week: Philips rebrand seems not too popular with the twitter-sphere. bit.ly/HZYQiK nitter.vloup.ch/Design_Week/stat…”#BrandIdentity
@Design_Week Like the new logo, but the footer….that’s a shocker. It’s like they’ve gone out to try and look like they’ve used powerpoint.
@thenathanspence @Design_Week Eek, sorry - not a designer. The bottom white area with the logo bottom right. Hate the bevel of the photo
@thenathanspence @Design_Week phew! What do you think of the design?
