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Design Week @Design_Week
25 Jul 2012
Oddbins vs Locog. The off-licence gives discounts for customers with Nike trainers, Mastercards, iPhones, Pepsi etc: telegraph.co.uk/sport/olympi…

London 2012 Olympics: Oddbins to fight back against Locog branding restrictions

The off-licence Oddbins has launched a "marketing counter-strike" against the harsh Olympic branding restrictions of the London Organising Committee of the Olympic Games (Locog).

telegraph.co.uk

Jul 25, 2012 · 10:17 AM UTC

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